Expressions
At the Market, Listen for the Words Between Purchases
Market language observation helps you notice how shoppers compare goods and ask for practical details, while keeping…
sections
Expressions
Words, gestures and turns of phrase that carry local meaning.
A way of looking
A custom is a small map of belonging
We look for the meaning in repeated gestures, shared occasions and the ways people make a day their own. Customs are living things: they travel, change and gather new meaning.